From the business-savvy local who brought us popular and affordable Henderson Avenue boutique, Milk & Honey, comes another cool, wallet-friendly women’s concept. Read on for the scoop on Lion & Witch, now open at 4252A Oak Lawn Avenue in Dallas.  

  Open for business as of Monday, July 6, Lion & Witch is the latest bright idea from local entrepreneur, Brittany York. We first met York upon the 2011 launch of Milk & Honey on bustling Henderson Avenue. Within the blink of an eye, her savvy selection of budget-minded clothing, accessories, and gifts gained a loyal following with Dallas shoppers. The store went on to pick up more than a few awards in the subsequent four years.  

  As both a retail concept designer and buyer, York has proved to have a finger on the pulse of our city’s young and fashionable female set. Her second area shop is set up for similar success at the Shops of Highland Park. Honing in on gently priced dresses, separates, and jewelry, as does its older sister, Lion & Witch differentiates as “a touch more elegant” than Milk & Honey. That is, without topping out prices in its tonier neighborhood. Says a statement on the new boutique’s website, “In comparison to its peers in the Highland Park area, Lion & Witch will deliver a fresh take on designer-inspired looks, at a fraction of the price.”  

  In fact, the lion’s share (get it?) of the finds in store ring in at or below the $100 mark. Popular lines spotted on our scouting trip included Amanda Uprichard, Stylestalker, The Coverii, and BCBGeneration. Some of these brands crossover from Milk & Honey’s largely bohemian mix, but in general, Lion & Witch takes a contemporary spin on its selection.  

  Also key among offerings is private label, B. York, a project of the owner herself. Look sharp for these distinctive items, including trendy tops and blazers in bright solids and graphic prints. A nice range of denim, jewelry both statement making and delicate, and hats and bags round out the selection. All are showcased within an industrial-chic décor scheme, also designed by York. Think exposed ductwork, copper pipes, and plenty of black and white. We also loved the cheeky, upbeat wall art. Not forgetting the guys, a small staircase leads to a second-floor “man cave” in which boyfriends or husbands (or dads or brothers) can lounge while ladies shop.  

  If Lion & Witch looks like a fantasy come true, don’t miss the boutique’s launch party tonight. Details can be found on our Event Calendar, or visit www.lionandwitch.com for more information and regular store hours.   All photos, credit DFW Style Daily.